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Talking through my hat

Talking Through My Hat explores bookish businesses and the fantastic people who create them, looking at why business are started, how they keep going and where we can take them in the future. I'm John Pettigrew - a hat wearer, a recovering editor and the creator of Futureproofs. To avoid missing anything, why not subscribe at Apple Podcasts, Spotify or wherever you get your podcasts, and follow me on Twitter? The podcast is on hiatus from Easter 2019 for a few months, but we'll be back with more great interviews later in the year!

Dec 18, 2018

Bill Rosenblatt is a media-industry commentator on intellectual property and technology, President of GiantSteps Media Technology Strategies, and programme chair of the Copyright and Technology Conferences. In addition, he's spoken at the Davos summit, written a book about the business and practice of DRM, and come up through publishing from an IT background.

In this episode, we talk about what it's like to work in publishing and media when you come from an IT background, and what it was like to start working in publishing after years of experience in digital publishing. Also, what digital transformation looks like, and how to use careful requirements harvesting to get insight into what your business could be like - and also to get buy-in from the team for that change.